SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as: Greatness May...

Journalist Alex Harney shows how China is able to offer such amazingly low prices to the rest of the world. What she has discovered is a brutal world in which intense pricing pressure from Western companies combines with corruption and a lack of transparency to exact an unseen toll in human misery and environmental damage. Despite a decade of monitoring, foreign businessmen all too often have no idea of the conditions under which goods they buy are...

Connecting people to people, Connecting people and values. We see the future through people. We interview entrepreneurs, scientists, government officials, politicians, and others to see a better vision. We hope that you, the reader, will use us as a medium to create better opportunities. We hope that the stories of the people introduced through Monthly People will inspire you to have a better future and vision. We bring to life the stories of people...

"A breakneck procedural that is beautifully written and masterfully crafted, Erin Young's The Fields is a dynamite debut-crime fiction at its very finest. Some things don't stay buried. It starts with a body-a young woman found dead in an Iowa cornfield, on one of the few family farms still managing to compete with the giants of Big Agriculture. When Sergeant Riley Fisher, newly promoted to head of investigations for the Black Hawk County Sheriff's...

Libro especializado que se ajusta al desarrollo de la cualificación profesional y adquisición de certificados de profesionalidad. Manual imprescindible para la formación y la capacitación, que se basa en los principios de la cualificación y dinamización del conocimiento, como premisas para la mejora de la empleabilidad y eficacia para el desempeño del trabajo.

"From "America's best novelist" (The Denver Post): A sprawling thriller drenched with atmosphere and intrigue that takes a young boy from a chance encounter with Bonnie and Clyde to the trenches of World War II and the oil fields along the Texas-Louisiana coast. It is 1934 and the Depression is bearing down when sixteen-year-old Weldon Avery Holland happens upon infamous criminals Bonnie Parker and Clyde Barrow after one of their notorious armed robberies....

Are you ready to make a living from your craft? Learn how to map out a financial plan, expand production, automate distribution, address legal matters, and much more. Start growing your business beyond the dining room table and leave your day job behind. Kari Chapin will help by applying her trademark you-can-do-it coaching style to the nuts and bolts of entrepreneurship and covering all the issues involved in turning your creative hobby into a successful...

This book--the testimony of the authors' experience--exposes the extent to which we are poisoned every day of our lives, from the simple household dust that is polluting our blood to the toxins in our urine that are created by run-of-the-mill shampoos and toothpaste. Ultimately hopeful, the book empowers readers with some simple ideas for protecting themselves and their families, and changing things for the better.

"After an Oregon mother finds an SOS letter in a box of Halloween decorations, a story unfolds about the man who wrote it: a Chinese political prisoner, sentenced without trial to work grueling hours at a "reeducation" camp--manufacturing the products sold in our own big-box stores"-- In 2012, an Oregon mother opened up a package of Halloween decorations, and something shocking fell out: an SOS letter, handwritten in broken English. "Sir: If you...