Content Marketing for PR: How to Build Brand Visibility, Influence and Trust in Today's Social Age
(eAudiobook)

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Published
Findaway Voices, 2020.
Physical Description
8h 57m 0s
Format
eAudiobook
Language
English
ISBN
9780648669623

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Citations

APA Citation, 7th Edition (style guide)

Trevor Young., Trevor Young|AUTHOR., & Trevor Young|READER. (2020). Content Marketing for PR: How to Build Brand Visibility, Influence and Trust in Today's Social Age . Findaway Voices.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Trevor Young, Trevor Young|AUTHOR and Trevor Young|READER. 2020. Content Marketing for PR: How to Build Brand Visibility, Influence and Trust in Today's Social Age. Findaway Voices.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Trevor Young, Trevor Young|AUTHOR and Trevor Young|READER. Content Marketing for PR: How to Build Brand Visibility, Influence and Trust in Today's Social Age Findaway Voices, 2020.

MLA Citation, 9th Edition (style guide)

Trevor Young, Trevor Young|AUTHOR, and Trevor Young|READER. Content Marketing for PR: How to Build Brand Visibility, Influence and Trust in Today's Social Age Findaway Voices, 2020.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work IDda1fc784-c2d3-0836-bc11-9a7ea18565b7-eng
Full titlecontent marketing for pr how to build brand visibility influence and trust in todays social age
Authoryoung trevor
Grouping Categorybook
Last Update2022-12-04 19:00:36PM
Last Indexed2024-03-27 04:39:53AM

Book Cover Information

Image Sourcehoopla
First LoadedJul 21, 2023
Last UsedJul 21, 2023

Hoopla Extract Information

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    [synopsis] => Are you struggling to cut through the noise and convey your message to the marketplace? We live in a fast-paced, digital-first world cluttered with brands and individuals telling the world how great they are. It's no wonder consumers are so cynical and distrustful. They resent being interrupted with meaningless ads, pitches and promotional messages. They simply don't care about you or your business-because you haven't given them a reason to. Meanwhile, marketers and PR pros are beginning to accept that many of the methods they've been using to reach potential customers and influencers simply don't work anymore. Bottom line: Standing out, getting noticed and resonating is a growing challenge for businesses and organizations, large and small. Trust and reputation have never been more important in business Learn how to harness the power of both public relations and content marketing to build visibility, influence, trust, and credibility for your business, organization or personal brand. In this book, veteran public relations consultant and marketing speaker Trevor Young-aka "The PR Warrior"-shows you how to strategically use content marketing for PR to:

• Humanize your company or organization
• Deepen the connection your brand has with consumers
• Grow your influence within the industry you operate
• Build familiarity and a genuine sense of trust within the marketplace
• Connect with the people who influence your clients and customers
• Increase new business leads and sales
• Reduce the customer's buying cycle
• Make paid-for advertising work harder
• Let new business come to you instead of sending out pitches

Content Marketing for PR is your essential guide to building a visible brand that's recognized, respected and relevant in today's noisy social world.
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