Consumer Experiences and Emotion Management
(eAudiobook)

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Published
Ascent Audio, 2020.
Physical Description
4h 41m 0s
Format
eAudiobook
Language
English
ISBN
9781469070391

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Citations

APA Citation, 7th Edition (style guide)

Avinash Kapoor., Avinash Kapoor|AUTHOR., & Adam Lofbomm|READER. (2020). Consumer Experiences and Emotion Management . Ascent Audio.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Avinash Kapoor, Avinash Kapoor|AUTHOR and Adam Lofbomm|READER. 2020. Consumer Experiences and Emotion Management. Ascent Audio.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Avinash Kapoor, Avinash Kapoor|AUTHOR and Adam Lofbomm|READER. Consumer Experiences and Emotion Management Ascent Audio, 2020.

MLA Citation, 9th Edition (style guide)

Avinash Kapoor, Avinash Kapoor|AUTHOR, and Adam Lofbomm|READER. Consumer Experiences and Emotion Management Ascent Audio, 2020.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work ID1eec5be5-3d5a-6d49-4abe-97ba2b758eae-eng
Full titleconsumer experiences and emotion management
Authorkapoor avinash
Grouping Categorybook
Last Update2023-01-14 19:04:54PM
Last Indexed2024-03-27 02:23:53AM

Book Cover Information

Image Sourcehoopla
First LoadedJul 21, 2023
Last UsedJul 21, 2023

Hoopla Extract Information

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    [synopsis] => Emotions can organize cognitive processes or disorganize them, be active or passive, lead to adaptation or maladaptation. Consumers may be conscious of their emotions or may be motivated by unconscious emotions. The emotions in combined form with different intensities have an adaptive significance in consumers' life. Further, the challenges that marketers and researchers face in today's global markets are to understand the expression of the emotions or consumer emotional experience.

The purpose of this book is to emphasize the value of emotions and explore mental behavioral and emotional dimensions that affect consumers of all age groups, societies, and cultures. This book is an excellent reference for students, executives, marketers, researchers, and trainers. It includes the different elements of emotion, evidence of how emotions govern and organize consumer life, and emotion and individual functioning, including psychological disorders and well-being.
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