Riding for the Brand
(eBook)
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More Details
Published
BookBaby, 2017.
Format
eBook
Language
English
ISBN
9781543921793
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Citations
APA Citation, 7th Edition (style guide)
Lawrence H. Lee., & Lawrence H. Lee|AUTHOR. (2017). Riding for the Brand . BookBaby.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Lawrence H. Lee and Lawrence H. Lee|AUTHOR. 2017. Riding for the Brand. BookBaby.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Lawrence H. Lee and Lawrence H. Lee|AUTHOR. Riding for the Brand BookBaby, 2017.
MLA Citation, 9th Edition (style guide)Lawrence H. Lee, and Lawrence H. Lee|AUTHOR. Riding for the Brand BookBaby, 2017.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
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Grouping Information
| Grouped Work ID | 0cb81189-7e76-2228-1363-8defda9da714-eng |
|---|---|
| Full title | riding for the brand |
| Author | lee lawrence h |
| Grouping Category | book |
| Last Update | 2023-04-10 20:02:34PM |
| Last Indexed | 2024-04-20 02:24:57AM |
Book Cover Information
| Image Source | hoopla |
|---|---|
| First Loaded | Jul 20, 2023 |
| Last Used | Jul 20, 2023 |
Hoopla Extract Information
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[synopsis] => Riding for the Brand is the personal history of Lawrence H. "Larry" Lee, who started with Western Airlines in 1943 as a baggage handler, and worked his way up to Chairman of the Board. Larry led the company during turbulent times. He was responsible for establishing a "hub" in Salt Lake City, Utah and did so in just a few short months, and with very little capital. Larry believed in miracles, and knew they could happen with hard work and dedication. He was instrumental in negotiations with Western's five union groups, and established a profit sharing plan. The day that his retirement was celebrated in Salt Lake City in 1986, the airline reported the highest annual profit in its 60 year history.
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